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Work &
Finance > Work At Home
Home-Based Answering Service
GETTING
STARTED | TYPES OF
HOME-BASED ANSWERING SERVICES | HOW
TO OBTAIN CLIENTS | YOUR
"HOME" OFFICE | TEN
EASY STEPS TO ORGANIZE YOUR BUSINESS | THE
ART OF NETWORKING | MARKETING
YOU MUST DO | ADDITIONAL TIPS
FOR SUCCESS | START-UP COSTS
AND HOW TO FUND THEM | FINANCIAL
AND LEGAL CONSIDERATIONS
THE ART OF NETWORKING
To be successful in your business, you must develop a
network of contacts. These are people whom you know who
can provide a favorable introduction to potential clients.
The more people in your network, the better the prospects
for success. With an increasing number of contacts comes
numerous opportunities to offer your services to people
who may well be interested in contracting for them.
You network constantly until it becomes a routine, part
of your business. No matter who you are talking to at the
moment, that person could be helpful to your business in
some way. Most people are complimented by your faith in
them as a contact person since it emphasizes the influence
they can provide.
Networking is a reciprocal process. If you are seeking
someone’s help to obtain a lead, you must also be
prepared to assist your contact in the same exact way.
Use your business card to introduce yourself where
possible, perhaps at a social setting or at local meetings
like Rotary or Kiwanis. Chamber of Commerce meetings also
hold some potential to meet other business owners in the
area. These are the people you want to meet since the idea
of an answering service may be important to them.
Don’t be afraid to talk about what you do. When
meeting someone new, the conversation inevitably turns to
the type of business you’re in, so describe it with the
enthusiasm you have for it. You don’t need a resume.
Your card and your voice are more valuable in networking.
Your immediate and extended family is the best initial
source of networking you can do. Get in touch with your
local relatives, explain what you are doing and see if
they can provide leads for you.
Past business associates, college friends, church
members and other individuals in organizations to which
you already belong can be great sources for prospective
clients.
Join organizations! Kiwanis and Rotary meet every week,
with new members (and prospect!) coming in all the time.
If you play golf or tennis, talk to your partners.
Consider the people you see regularly: post office, hair
salon, cleaners, gas station, all of the normal daily
activities encompass some form of business who could use
your service.
Once you’ve made a network of contacts, stay in touch
with them. A birthday card, a newspaper article of
interest, a note about a promotion, all of these are ways
to communicate with you network people when you’re not
asking for names. Your are creating the opportunity,
however, for future business.
>> MARKETING
YOU MUST DO
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