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We have all seen them – that
‘tag line’ at the end of emails. They promote sales,
membership drives, contests, you name it! Signatures, or Sigs,
have been increasing in popularity for a while now. Everyone,
whether business or personal, has a sig. They can be great
marketing tools, but only if you are familiar with the
know-how’s and netiquette of using sigs.
Almost all email programs now offer the options of including a
sig in your emails. Some even allow you to assign specific sigs
to certain email accounts. You can either include text as a sig,
or attach a graphic. The possibilities are countless! In most
email programs, such as Outlook and Outlook Express, you can
access this feature through Tool, Options, Sig |